Founder and Director Kent has been deeply involved in the beauty industry for over 25 years.

He entered the trade and garment industry in his early years, which honed his keen international perspective and supply chain management skills; later, he obtained a degree in business administration and was determined to transform his business acumen into a pursuit of beauty.

For more than 25 years, he has personally traveled all over the world, working alongside top brands, experts, and formulators, insisting on bringing only truly effective, safe, and trustworthy products to every customer.

He often says, "Heaven rewards diligence, earth rewards kindness, people are honest, business rewards integrity, and profession rewards excellence. Beauty is not just a product, but the best promise you can make to yourself."

Under his leadership, the company has always been sincere and professional, helping countless customers rediscover their most confident and beautiful selves.